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Choosing a Colour Palette - Part 1

By Alicia Sanchez – March 18, 2010
OfflineAlicia Sanchez

These blogs are meant to help you build and enhance your community’s appearance as well as its public perception using design as your tool.

Let's dive into my favourite aspect of design, colour!

Some people are afraid of colour because they don't know what colours look good together, they have pre-conceived notions that you just don't mix certain colours (and therefore they're left with fewer colours to choose from), they think the only colours out there are the ones from their crayon box when they were a kid.

All colour stems from the three primary colours, Red, Blue and Yellow, but that doesn't mean you're stuck with viberant child-like hues. Here is an easy guide to help you understand colour and hopefully give you the confidence to step outside your comfort zone…

  1. Tints - adding white to a hue (base colour)

  2. Shades - adding black to a hue (base colour)

  3. Tones - adding gray to a hue (base colour)

  4. Monochromatic - all the colors (tints, tones and shades) of a single hue

You can't go wrong in choosing colours that are all from the same monochromatic spectrum. Because all of the colours are derived from the same hue.

 

About the author

Alicia Sanchez

Lead Graphic DesignerIGLOO Inc.

Alicia Sanchez is a graduate of the Graphic Design and Advertising program at Conestoga College located in Kitchener, Ontario. She has over 9 years experience as a Graphic Designer developing…

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Post Date:
March 18, 2010
Posted By:
Alicia Sanchez
 

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